HerZú / 001QZ — GTEst. 2026Identity + Space

DesigningIdentities &Spaces withPurpose.

Web design, brand identity and graphic design — a young studio in formation.

/00 — The symbol

Every markis a system.

Circles, forms and a single cyan centre — built with the same precision as a floor plan.

/01 — Brand identity

Brandidentity.

Visual systems built to make businesses distinctive, cohesive and recognizable.

/02 — Architecture

Architec-ture.

Spaces designed with purpose, from concept to construction.

/03 — 3D visuals

Material,light, space.

3D visuals that show a space before it exists.

One branduniverse.

Fig. 01 — HerZú symbol, 3D 01 / 05 Scroll

02Manifesto

HerZú Studio is a design studio in formation. We create websites, visual identities and graphic pieces that work as one clear, recognizable system.

HerZú / 002Web · Identity · Graphic

03Selected work

SelectedWork

Concept render of a cantilevered concrete and glass house on a pine-covered hillside at blue hour, a volcano and clouds in the distance.

HerZú / Note 03

Every elementbelongs tothe same /universe.

IdentityObjectSpace

Atelier Norte

Brand + ShowroomConcept2026

Render of HerZú Studio business cards on a stone table, navy card with the lockup in focus.

Identity System

Brand IdentityConcept2026

Render of an interior with a navy plaster wall carrying the HerZú symbol as a backlit relief, an oak slat wall and a concrete bench.

Brand + Space

Brand + ArchitectureConcept2026

Render of a board-formed concrete colonnade at golden hour, column shadows across a polished floor and a reflecting pool.

Concept Study

Architecture / SpaceConcept2026

Render of the HerZú symbol separated into its construction layers on a navy background.

Visual System

Graphic Design / DigitalConcept2026

04Services

Whatwe do.

Five disciplines, one method — from a logo to a building.

Websites and landing pages with motion, built to present your brand clearly on any screen.
- One-page sites
- Landing pages
- Bilingual EN / ES
- Digital business cards
Visual systems built to make businesses distinctive, cohesive and recognizable.
- Logo & symbol
- Colour
- Typography
- Basic brand book
Print and digital pieces that carry the identity with care.
- Social media
- Flyers & posters
- Menus
- Business cards
Renders and concept images that show a product, a brand or a space before it exists.
- 3D renders
- Concept images
- Mockups
- Visual direction
Residential and commercial projects, from the first sketch to construction.
- Residential
- Commercial
- Interiors

/ Architecture partner

Architecture, construction and real estate projects are developed together with DECO Arquitectura. HerZú brings the brand, the web and the visuals; DECO brings the architecture.

05The connection

Brand + Space

A — Identity

Branding

= One system

B — Space

Architecture

With

A brand doesn'tstop at a logo.

We create identities that can extend from a screen to a physical space.

06Process

From ideato place.

Five steps. The same care whether the output is a website or a logo.

01
Discover
We listen, research and understand what makes you different.
02
Define
We turn insight into a clear direction and strategy.
03
Design
We build the system — identity, graphics and space.
04
Develop
We refine every detail and prepare it for the real world.
05
Deliver
We hand over a complete, consistent brand universe.

07Studio

HerZúStudio.

Disciplines: Web design, brand identity, graphic design, 3D visuals
Based in: Quetzaltenango, Guatemala
Established: 2026
Status: Studio in formation

HerZú Studio is a design studio in formation, founded by Guillermo Hernández and growing step by step.

Today the studio designs websites, visual identities, graphic pieces, 3D visuals and — with a partner practice — architecture. The long-term goal: a full practice where brand and space work as one.

HerZú / 007QZ — GT

08Values